This text provides a composed introduction to both entrepreneurship and small business management with an emphasis on attaining and maintaining a sustainable competitive advantage as a small organization. Entrepreneurship is the willingness to take risks and develop, organize and manage a business venture in a competitive global marketplace that is constantly evolving. Entrepreneurs are pioneer…
This introductory text focuses on managerial issues of operations management for e-commerce business, valuable for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment. E-commerce has a number of applications in retail and wholesale. E-retailing or on-line retailing is the selling of goods from…