•• This book provides a comprehensive and holistic approach to business and managerial communication. •• Raise awareness relative to oral, written, and interpersonal communication skills so that individuals can become better managerial leaders. •• Illustrates the extremely close connection between communication and the traditional functions of management.
•• Presents conceptual and practical aspects of knowledge management, this book demonstrate how this management approach can be effectively used. •• Illustrates the concept of knowledge management (KM) from a leadership and strategic management perspective. •• Presented perspectives and pitfalls will be valuable for both academics and practitioners seeking to structure and understan…
•• Discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. •• Illustrates the issues and brings together different aspects of the social side of e-Commerce and information systems and how they impact the cultural values of a society •• This book is useful for undergraduate and graduate students, professionals or a…
•• The book is a comprehensive and fully developed textbook on customer relationship management. •• Explores a wide-ranging treatment of the strategic and tactical aspects of customer relationship management as we know it today. •• It will help organizations understand how to build customer loyalty through unique relationship-building strategies such as partnerships, branding, and s…
•• Provides a comprehensive introduction to the fundamentals of business management. •• illustrates good business practices and management to help the reader run a successful business. It covers safe working and fair employment practices. •• This is an essential guide to the business management students and professionals the success of a business.
► Describes various techniques used in human resources planning. ► Provides the tools for HR planning and forecasting and matches corporate strategies with specific HR practices. ► Discusses the various dimensions of human resource management
► Presents overview of HR analytics. ► Explores how companies are using advanced analytics in HR. ► Examines the challenges of human resource analytics as well as the benefits of building an effective human analytics practices.
This updated edition covers the different skills at the various levels of management in order to accomplish their management task. The book gives readers the industry know-how and the management skills needed to thrive in all aspects of the hotel management. This book is comprehensive guide for hospitality management students to understand key management concepts as part of the complex and …
► Provides fact-based, field-tested analytic strategies. ► Deals with the handling of vast amounts of point-of-sales data, inventory data, payment data, and much more. ► This text is practical, topical and challenging.
► Describes the basics of entrepreneurial business management. ► Presents complex economic, financial and business concepts in a manner easily understood by a variety of students. ► Discusses the various types of entrepreneurs and entrepreneurial ventures