► Focuses on the fundamentals of ERP and details methods of implementing ERP systems. ► Deals with the ERP modules and their interrelationships. ► Provides an understanding of enterprise systems and their impact on business processes.
► Provides an integrated approach, an in depth study of all related issues. ► Contains all the underpinning factual information required to prepare a successful business plan. ► Teaches students how to market themselves effectively in today’s competitive professional environment.
Shows leaders at all levels how to build relationships that support collaboration and drive meaningful performance improvement. Understand what employee engagement really means, how it can help your organization and how to create and maintain an engaged workforce. Grounded in engagement theory and an understanding of psychology combined with practical tools, techniques and diagnostics.
► Discusses the key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. ► Examines legal and business issues of e-commerce. ► Describes a systems-development life-cycle approach to developing successful e-Commerce system.
► Discusses the fundamentals of digital marketing. ► Provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. ► Deals with key topics in detail, including: search marketing, social media, mobile marketing, customer engagement and digital marketing strategies.
► Provides comprehensive and up-to-date coverage of the fundamentals of database system. ► Focuses on building database applications by emphasizing on concepts that are the foundation of database processing. ► Addresses issues related to managing data across a database system.
► Covers all important issues that relate to budgeting and affect company profitability. ► Comprises an up-to-date overview of the statistical analysis of cost-effectiveness data. ► Presents an overview of statistical methods used in the analysis of cost-effectiveness data.
► Offers a basic level of understanding of the core theories in the study of global markets. ► Provides a truly international and comparative perspective to the study of marketing. ► Examines the effect of the global financial crisis on global marketing strategy.
► Explains the principles and theories of construction project management. ► Provides useful practical tips for managing a construction project. ► Discusses the contemporary management processes and strategies.
► Introduces the concept of compensation and reward management. ► Discusses about the strategic perspective of compensation management. ► Offers a practical exploration of methods and procedures involved in establishing and administering a compensation system within organization.