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Artikel Jurnal

Online debates as a tool to promote global awareness of culture and sustainability in business and communication. e-jurnal

Trushnikova, Irina - Nama Orang; Fritz, Wolfgang - Nama Orang; Mundorf, Norbert - Nama Orang; Lu, Wang - Nama Orang;

One purpose of this paper is to present a concept of intercultural communication skills. It describes the international online debate as a method of long distance learning in marketing and management education, and as a way to promote the discourse about sustainability. While such online debates have been part of the curriculum at a few U.S. and German universities for some time, they were introduced in Russia and China only recently. Empirical findings indicate that these international online debates may be a factor in raising the intercultural awareness and sensitivity of their participants in the framework of sustainability topics. Thus, these debates may be regarded as an educational instrument that contributes to better communication conditions across countries and cultures, and could play a role in globalizing business curricula.


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Informasi Detail
Judul Seri
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No. Panggil
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Penerbit
: Edmondson Intercultural Enterprises., 2015
Deskripsi Fisik
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Bahasa
English
ISBN/ISSN
1556-889X
Klasifikasi
NONE
Tipe Isi
-
Tipe Media
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Tipe Pembawa
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Edisi
Vol. 11, Issue 4
Subjek
JOURNALISM
Journalism; Literature and writing
Social sciences
Multicultural studies
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  • Online debates as a tool to promote global awareness of culture and sustainability in business and communication
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