E-Jurnal

Leadership and Management Strategies in Jordanian Media Organizations and Their Relationship to Good Performance: Towards A Comprehensive Media Strategy by the Concepts of Modern Media: Focus Study. e jurnal

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Objectives: To shed the light on Jordanian media and the problems facing it and to
identify mechanisms and strategies for its development by analyzing: the status of the
state-owned and private sector Jordanian media, as well as the new media statutes, and
the media content and ways to improve it, in addition to media freedoms and legislation
and the issues of improving staff training.
Methods: The study adopted the analytical approach and used the descriptive
methodology, through in-depth focus groups with a sample of opinion leaders,
politicians, and academic media practitioners to arrive at a better analysis of Jordanian
media.
Results: There is a lack of confidence in the Jordanian media, especially the official
media, high licensing fees, poor advertising returns, multiple media references, and poor
training care.
Conclusions: A new media strategy is needed, that build on the previous strategy,
which was adopted between the years (2011-2015). The new media strategy should be
developed by experts, academics, and media practitioners. In addition, the study call for
amending the law guaranteeing the right of access to information

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

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Penerbit

: Dirasat: Human & Social Sciences., 2023

Deskripsi Fisik

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Bahasa

English

ISBN/ISSN

1026-3721

Klasifikasi

NONE

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

Vol. 50 Issue 4,

Subjek

management

Info Detail Spesifik

p438-450. 13p.

Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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